Frequently asked questions
Can Direct Clicks take care of all my online advertising? (click here)
Yes. We build, host and manage websites as well as Pay Per Click and Search Engine Optimisation campaigns. Our complete internet marketing solution is ideal for businesses that are looking for a company to manage all their online marketing needs.
Why can’t I see my ad on Google? (click here)
There can be a variety of reasons but 90% of the time it's due to your daily budget being spent. We set a daily budget that is relative to your total monthly spend. This allows us to achieve a drip effect so your budget is not spent in the first week of advertising. The result of this drip effect is that you appear on the first page of Google every day of the week for as long as your daily budget allows.
Larger monthly budget = more exposure on Google each day.
The client reporting system allows you check how long your ads are running for each day and what time of the day you get the most traffic.
Log into your client reporting and check how long your ads are running for each day.
Larger monthly budget = more exposure on Google each day.
The client reporting system allows you check how long your ads are running for each day and what time of the day you get the most traffic.
Log into your client reporting and check how long your ads are running for each day.
What days are my ads running? (click here)
The majority of ads will run Monday to Friday 9am - 5pm. Unless your business has specific needs or you have spoken to your client manager we will have your ads running on this time schedule.
To change the time your ads run, email us and we can customize the time your ads show to your specification.
To change the time your ads run, email us and we can customize the time your ads show to your specification.
How do I know if my Google advertising is working? (click here)
The client reporting will show you how many phone calls and emails your advertising is generating on a month to month basis. This is the best way to gauge the success of your campaign. When you are getting phone calls and emails you know your advertising is working.
Why does my ad appear in different places on the page? (click here)
Google ads are never static. Your ad will jump up and down a few positions from search to search. You can get an idea of your average position for each of your keywords in the client reporting.
How do I get my ad to display in the first position? (click here)
It's a combination of increasing your daily budget and having relevant and quality landing pages on your website. Google give every ad a quality score that is dictated by how your customers relate to your campaign. A quality website combined with a quality campaign gives you a quality score which allows you to improve your displayed position.